Inspiration #6: A broken foot

“My product line resulted from me jumping off a boat on the dock, landing on a metal cleat and breaking a bone in my foot,” reveals Christina Daves, Founder of CastMedic Designs. “The doctor walked in with the ugly big, black walking medical boot and told me I had to wear it for the next eight weeks. I was going to New York City, Fashion Capital of the World, the next day,” says Daves. She scoured the Internet for something to make that boot fashionable and couldn’t find anything. “With nothing on the market and my research showing a market of close to four-million people wearing these boots annually, I designed and manufactured MediFashions,” says Daves. Winning awards and competitions, her boot socks and wraps have been donned by celebrities including Diana Ross and Olympic Gold Medalist Jordyn Wieber.

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